Email Marketing Executive

About CTI Join 150+ strategists and specialists who refuse to settle, creating bold digital experiences for ambitious brands since 2004. We're a full-service digital agency delivering strategic consultancy, web development, and digital marketing to drive demand online. Using over two decades of industry experience, we provide next-gen solutions as part of lasting partnerships with hundreds of clients from Chester Zoo and Zip World to Balfour Beatty and Mind. What makes us different We break new ground. You'll work on innovative projects using the latest technologies before they hit the mainstream. We celebrate calculated risks and learn fast from every experiment. We get stuck in together. Genuine collaboration across all departments. Your ideas matter here, regardless of your role or how long you've been with us. We stay curious. Continuous learning is essential. You'll have dedicated time and budget for development, working alongside industry experts who are genuinely invested in your success. We own it. Full accountability and autonomy over your work means you'll build client relationships, see real-world impact, and be recognised when you go the extra mile. Our Email & CRM department is a specialist function currently going through an incredibly exciting growth phase. We are a close-knit, highly collaborative team focused on building and maintaining robust digital lifecycles that truly connect with audiences. Working across a varied and vibrant portfolio of B2C brands, we thrive on blending data-driven insight with creative execution. We don’t just deploy campaigns; we get stuck in together to unlock growth, map out complex customer journeys, and act as trusted extensions of our clients' teams. What you’ll be doing As an Email Marketing Executive at CTI Digital, you’ll take hands-on ownership of day-to-day delivery across a range of key client accounts. Working closely with the Head of Email & CRM, you will manage campaigns from initial brief through to deployment, ensuring our work always breaks new ground. Key Responsibilities Campaign Delivery: Build, test, and deploy end-to-end email campaigns across client accounts, primarily utilising DotDigital and Hubspot. Automation & Journeys: Set up, manage, and continuously optimise automated programs and behavioral customer journeys. Audience Segmentation: Analyse and segment audiences to ensure highly targeted messaging reaches the correct customer at the optimal time. Insights & Reporting: Compile and present regular performance reports, translating data into clear, actionable insights for clients. Client Collaboration: Support and actively contribute to client calls and meetings, building strong, trusted working relationships. Cross-Agency Teamwork: Collaborate with the wider agency on creative briefs, asset requirements, and multi-channel campaign planning. Continuous Innovation: Stay curious about email marketing best practices, changing deliverability landscape, and evolving CRM trends. What experience you need to be successful To thrive in this role, you’ll bring a blend of marketing curiosity, data comfort, and a proactive mindset. You love owning your outcomes and aren't afraid to roll up your sleeves to support the wider team. Key qualities and experience include: Industry Experience: Hands-on experience in email marketing or CRM, ideally developed within a fast-paced agency environment. Platform Confidence: Proven experience using DotDigital with the ability to work independently within the platform. End-to-End Execution: Demonstrated success managing campaigns from initial build and QA testing to deployment and final analysis. Attention to Detail: An analytical eye for spotting errors and maintaining a high standard of quality control before hitting send. Communication Skills: Clear, confident communication style with comfort participating in client-facing calls and presentations. Organisation: Strong organisational skills with the ability to manage multiple account schedules and deadlines simultaneously. What sets you apart (Nice-to-haves) Experience with additional automation platforms like HubSpot, Mailchimp, or Salesforce Marketing Cloud. A basic understanding of HTML/CSS for email customisation. Familiarity with lifecycle marketing, customer loyalty strategy, or consumer-facing (B2C) brands. We’re challenging the 'Gender Confidence Gap,' which suggests that individuals will only apply for a job if they meet 100% of the criteria. Some of our best hires didn’t check every box in the role description, so if you were about to rule yourself out, we still encourage you to apply! What's in it for you? 🏖️28 days annual leave, in addition to the bank holidays 🏠Hybrid-working - we’re in the office twice a week 👶Workplace nursery scheme 🏥Health cash plan 🚴Cycle-to-work scheme ⏰Flexible working hours 🧠Employee well-being and mental health programme 🐶Relaxed working environments - office dogs welcome! 🎉Company socials and lots of fun!